In order to compete with less expensive varieties of coffee, Starbucks recently introduced a new roast in order “to shift toward emphasizing brewed coffee.” As part of the campaign, the Seattle-based company re-introduced its 1971 brown-and-white logo that features a two-tailed mermaid. Apparently, the mermaid has caused an uproar because one Christian group has now called for a Starbucks boycott:
“The Starbucks logo has a naked woman on it with her legs spread like a prostitute,” explains alarmist Mark Dice, of a Christian group called The Resistance. “Need I say more? It’s extremely poor taste, and the company might as well call themselves Slutbucks.“
Jen Phillips at MoJo blog notes, “The fact that Dice doesn’t get the difference between a fin and a foot may be an example of what abstinence-only funding does to education.”
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